Sunday, April 28, 2013

Empowering Women Together

I found something interesting recently when I was looking online for mother's day gifts (it's coming up soon!) and I'd like to share it with you.

Walmart launched a program recently called Empowering Women Together, and basically it supports small businesses owned by women all over the world. Because Walmart reaches such a wide range of customers across the globe (hello, globalization) this program helps these businesses grow and gives them a large global marketplace to sell their products.

Some of these products come from urban cities in industrialized countries, and others come from villages in more impoverished areas like Africa and South America. These women all have a common goal: to be able to step up in life and provide for their families. Through this program, they will be able to reach a wider range of customers and earn more money to support their families.


This dress is from Gahaya Links, which is a Rwandan company that employs impoverished women who suffer economically from the effects of the Rwandan genocide of 1994, in which 80,000 people were systematically executed. You can get this, as well as many other beautiful products, online at walmart.com in their "Store for Good" or in some stores across the US. I honestly think it will be one of the most rewarding purchases you will make in your life-- not only will you have a great gift for the woman who raised you, but also help the women who need the monetary support to raise a family themselves.

Thanks for reading and have a great day!

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